testhim Renews Partnership with Trice for the 2024 Season
Professional racing driver Toby is thrilled to announce the renewal of his partnership with testhim for the 2024 race season. As the title partner for the upcoming campaign, testhim and Toby are set to continue their impactful collaboration, blending the excitement of motorsport with the critical mission of raising awareness for male fertility.
"It is great news to welcome testhim back to the campaign for 2024," said Toby. "Racing for fertility is the core of what we are about – to raise awareness for fertility issues. testhim is a key part of that mission, with the core of their business all about enabling men to understand their fertility health better. It is a perfect combination."
With the new partnership solidified, Toby is eagerly preparing for what promises to be the most competitive season yet. "My goals for the season are to attack the title and pick up where I left off from last year," Toby shared. "This season is set to be the most competitive yet with a new car to learn. But I am excited for the challenge ahead."
Ian Stones, Director of testhim, expressed his enthusiasm for the renewed partnership. "Working with Toby through our partnership is so refreshing. He works so incredibly hard to be the best he can on track, but that is matched when off the track. He does all he can to promote and elevate our brand and our joint campaign around male fertility."
Stones continued, "Seeing Toby fight for wins and be right in the mix at the sharp end of racing has to be the highlight. There is nothing quite like watching someone you know live on TV battling for a race win in a highly competitive race! It's both nerve-wracking and exciting in equal quantities! We are so proud to be supporting Toby on his campaign. We know that what he does makes a huge difference and that he is 100% committed to the cause."
The partnership between Toby and testhim is more than just a sponsorship; it’s a powerful alliance aimed at breaking the stigma associated with male infertility. "For us at testhim, our partnership with Toby helps to build greater brand awareness and break the stigma associated with male infertility. Partnering with Toby creates unique opportunities, unique conversations, and unique marketing angles that can't be found anywhere else," Stones added. "Through the racing for fertility campaign, we're able to get the message out to an audience we may not normally reach yet we know our message needs to be heard by everyone! Motorsport allows us to do this."
Toby echoed these sentiments, emphasizing the personal significance of the partnership. "It means the world having testhim partner with me on this campaign. We can make such a huge difference together both on and off track."
With testhim as the title partner for the 2024 season, Toby’s campaign is set to reach new heights, both in the racing world and in the vital work of raising awareness for male fertility.